Want them to buy? add Same-Day On-Demand Delivery!

FACT: 76% of U.S. shoppers are more likely to purchase gifts from retailers that offer same-day delivery.

Faster delivery is the new norm for any retailer in order to stay competitive against major retailers. Discounted pricing no longer holds the same sway if the customer has no way of getting what they want when they want it. For many retailers, stimulating impulse purchases by customers could be the difference between a $200 sale and a $99 discounted sale.

Unfortunately, many retailers do not have private delivery fleets to deliver customer items on-demand. Furniture stores, antique stores, among other outlets usually would subcontract to third party providers while delivering based on available schedules.

The dilemma of first fulfillment does not help retailers lock-in brand loyalty or customer purchase intent. A typical case would be an individual who just moved to a new house or apartment, and while out on a weekday shopping for new items for their new abode sees items he/she is interested in. In many cases, you find a nice chair on sale but you can’t fit it into your mini Cooper. Shipping would cost $90 but you have to wait a week before it gets delivered, in addition to taking time off work to accommodate often unpredictable delivery schedules. Most customers would rather move on than deal with the logistical nightmare.

Enter on-demand delivery apps like Phlatbed, Dolly, Lugg, or Buddytruk. Phlatbed connects you to local screened drivers who can help you move stuff, even remove junk and provide general labor. Buddytruk does the same for moving, and Dolly does it in a concierge type way by organizing the labor and delivery. Phlatbed, billed as the “Lyft for moving and delivery” is the simplest of all the industry platforms today. It gives customers and drivers the most visibility, flexibility, the most transparency, and the most control.

Retailers enjoy a completely touch-free interaction where they sell their item, and the customer simply snaps, posts, and names their price. Drivers respond and they simply show up, pick up the item and deliver to their customer.

By offering on-demand delivery options to customers, small retailers are able to build brand loyalty from customers. Add an ever-changing business environment, rising customer expectations and evolving preferences, small businesses can adapt by partnering with on-demand moving and delivery companies like Phlatbed.

The strongest customer impression ends at the item delivery point. Whether it’s a moving request, small item delivery, or item removal, a positive experience can instill confidence and trust in your brand, which helps increase return purchases. This ultimately leads to brand loyalty, and again, repeat business!

Alani Kuye is C.E.O. of Phlatbed, a gig economy platform that connects you to local drivers who can help you pick-up and deliver items on-demand.


Technocrat, Pragmatist, Geek trying to un-geek myself! Founder/CEO

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